Home Collections 10 Best + Free Copywriting Courses & Classes

10 Best + Free Copywriting Courses & Classes

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Copywriting as we know is a very important element of advertising and marketing. It is a process in which we write persuasive content commonly known as copy. The aim here is to write content that can inspire or motivate people to take a specific action. Whenever you open a magazine or even a newspaper, you’d see important elements of advertising and marketing. The person who is writing all this content is known to be a copywriter and this writing is called copywriting.

To learn more about copywriting and how you can become one, our team at takethiscourse.net has compiled a list of Best + Free Copywriting Courses & Classes.

In order to help our readers in taking a knowledgeable learning decision, TakeThisCourse.net has introduced a metric to measure the effectiveness of an online course. Learn more about how we measure an online course effectiveness.

Best Copywriting Classes

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Copywriting For Beginners: How To Write Web Copy That Sells Without Being Cheesy

      • Jesse Forrest via SkillShare
      • 31,474+ already enrolled!
      • Study Level: Beginner Level

Copywriting For Beginners - How To Write Web Copy That Sells Without Being Cheesy

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Good
★★★★☆
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

This class will allow you to master the fundamentals of writing for the web. Here you will learn to write effective landing pages and emails and web pages etc.

  • The best thing about this class is its focus on explaining how you can create your own attention and write the best headline. You will also get to uncover your target audience’s deepest desires and fears through 8-point research.
  • This class is for all beginners and experienced writers who wish to learn the fundamentals of writing for the web.
Just finished watching this class and can say it can be recommended to all the beginners like me. The information has been presented in a well-structured and engaging manner. Moreover, loved the tips given by the instructor Jessie. (Viktoriia K)

Coursera Plus Courses

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Copywriting Fundamentals Course

      • CIM via  FutureLearn
      • 03 weeks (03 hrs/week) of effort required!
      • Study Type: Self-paced

Copywriting Fundamentals

This “Copywriting Fundamentals” class is all about helping you gain the skills required to become a successful copywriter. You will be taught how to write copy and develop your brand and win customers.

  • The reason why we chose this class is its focus on explaining the professional copywriting approach in detail.
  • This class is for those who wish to learn to create copy that can connect with audiences.

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Copywriting secrets – How to write copy that sells

      • Len Smith via Udemy
      • 40,844+ already enrolled!
      • ★★★★★ (6,022 Ratings)

Copywriting secrets - How to write copy that sells

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

In this course, you will discover the secrets of copy-writing success from the master. Here you will be taught how to structure and write compelling sales copy.

  • The reason why we chose this course is its focus on explaining how to apply the power of emotional drivers even when you are writing in a B2B environment.
  • This course is for those who wish to understand how to leverage features, benefits, and advantages and craft professional press releases.
I only took this course to improve my ability to create compelling sales content. But surprisingly it taught me more than I expected. The explanation of simple formulas to create better content was my favorite part. (Michael D, ★★★★★)

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Copywriting Basics Class for Successful Sales: Time-Tested Tactics that Prompt Action

      • Jack Zerby via SkillShare
      • 19,453+ already enrolled!
      • Study Level: Beginner Level

Copywriting Basics for Successful Sales - Time-Tested Tactics that Prompt Action

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Good
★★★★☆
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

This class is all about spanning the history of sales letters and how you can identify audiences and harness popular writing formulas to create engaging headlines.

  • The best thing about this class is its focus on explaining how to use time-tested principles and what makes copy-writing a matter of both science and sales.
  • This class is for those who wish to uncover what matters to the readers and how to leverage that knowledge in the form of writing.

Related: Best Technical Writing Certification Courses

This was a fantastic class and I managed to complete it in a day. I was also able to take extensive notes. The instructions were easy to follow and had lots of good tips to share. (Rebecca Peffers)

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Learning to Write Marketing Copy

      • Ian Lurie via LinkedIn
      • 173,679+ already enrolled!
      • ★★★★★ (1,912 Ratings)

Learning to Write Marketing Copy

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

In this beginner-level course, you will gain a great foundation for all your campaigns and learn to write copy that tells your story and sells your product.

  • The best thing about this course is its focus on explaining the different types of copywriting and the benefits of drafting on paper.
  • This course is for those who wish to learn to manage a copyediting team, an editorial calendar, and so much more.
This course has without any doubt exceeded my expectations. The instructor Ian Lurie has managed to provide expert advice on different marketing concepts and tools. (Donovan E, ★★★★★)

Learn Most In-demand Skills

continue with more Copywriting Classes…

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Writing Crystal Clear Copy: Copywriting Basics for Beginners

      • Ruth Clowes via SkillShare
      • 3,896+ already enrolled!
      • Study Level: Beginner Level

Writing Crystal Clear Copy

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Good
★★★★☆
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

In this class, you will be taught the simple principles behind a clear and concise copy. You will learn to clean up and clarify the messy and imprecise text in detail.

  • The reason why we chose this class is its focus on explaining the power of active voice and how to use it. You will also understand the practical tools and techniques required to improve any piece of writing.
  • This class is for all those writers who are new to writing and needs guidance.
This was my first ever class in copywriting and found it to be very helpful. I really enjoyed Ruth’s style of teaching as she succeeded in providing clear examples of the basics of copywriting. (Nicole P)

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Marketing: Copywriting for Social Media

      • Michaela Alexis via LinkedIn
      • 37,569+ already enrolled!
      • ★★★★★ (1,236 Ratings)

Marketing - Copywriting for Social Media

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

This is an intermediate-level course that breaks down the tools and strategies required to find your brand’s voice and unlock social media success.

  • The best thing about this course is its focus on sharing the copywriting formulas and how buyer personas can help you craft even more engaging and relevant content.
  • This course is for those who wish to learn to keep their content readable and error-free.

Related: Meta Social Media Marketing Professional Certificate Review

I can say this course has drawn the line perfectly between being approachable enough for a beginner like me to start learning all about copywriting. (Kirby Morris, ★★★★★)

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Social Media Copywriting Masterclass: Professional Tips for Profiles and Posts

      • Ruth Clowes via SkillShare
      • 7,575+ already enrolled!
      • Study Level: Intermediate Level

Social Media Copywriting Masterclass

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Good
★★★★☆
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

In this masterclass, the instructor will explain how to craft effective social copy for your business that is SEO-friendly and remains true to your brand voice.

  • The reason why we chose this masterclass is its focus on explaining the different copywriting techniques to help you write perfect social media bios and profiles.
  • This masterclass is for those who wish to learn tips to write like a pro on Twitter, Facebook, LinkedIn, and Instagram.
This was an amazing masterclass that taught me so much about writing engaging content for your brand. This masterclass has allowed me to review our previous copywriting content and improve it in the future. (Naomi B, ★★★★★)

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Learning Conversion Copywriting

      • Joanna Wiebe via LinkedIn
      • 24,271+ already enrolled!
      • ★★★★★ (711 Ratings)

Learning Conversion Copywriting

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

In this beginner-level course, the instructor will walk you through the basic steps of conversion copywriting. Here you will learn to think about conversion rate optimization from a strategic perspective.

  • The best thing about this course is its focus on explaining the three steps of the conversion copywriting process. You will learn to borrow messages from customers and how to research the voice of the customer.
  • This course is for those who wish to understand all about conversion copywriting.
I would say if you are interested in becoming a Copywriter and looking for guidance to get started then make sure you complete this course. It will definitely be a great step for you to get into copywriting. (Misha Miller, ★★★★★)

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Master Brand Tone of Voice for Copywriting and Marketing Success

      • Ruth Clowes via SkillShare
      • 919+ already enrolled!
      • Study Level: Intermediate Level

Master Brand Tone of Voice for Copywriting and Marketing Success

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Good
★★★★☆
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

In this course, you will be taught what voice and tone are and how they are related to brand and marketing.

  • The best thing about this course is its focus on explaining copywriting techniques and how you can write with clarity and warmth.
  • This course is for those who wish to learn ways to introduce humor into their business writing.
Through this course, I was able to gain so much clarity. I would like to thank you for this amazing course. (Emmanuel)

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Final Thoughts

Copywriting can be a really enjoyable job and if you have the required skills and know how to do this job well then this can be a great career choice as well. The above list of best and free copywriting courses is a very convenient and engaging way to learn Copywriting. So, all you have to do is pick the right course for yourself. Thus enroll today and never stop learning.