Home Collections 12 Best + Free Email Marketing Courses & Classes

12 Best + Free Email Marketing Courses & Classes

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Improve your digital marketing skills using our Best Free Email Marketing Courses list. This list is designed to boost your campaign strategies and engagement.

Key Takeaways

  • A chance to learn to create compelling email content and effective campaigns.
  • Gain insights on email analytics to improve engagement and conversions.
  • An opportunity to utilize best practices for list management and segmentation.

What fundamentals are taught in free email marketing courses?

Our Free Email Marketing Courses teach learners how to design effective marketing campaigns. You will also learn to manage subscriber lists, analyze and optimize email engagement, and segment audiences to boost conversion rates.

# Course Name University/Organization Ratings Duration
1. Think Outside the Inbox: Email Marketing Course Google ★★★★★ 4.7 26 Hours
2. Getting Started with Email Marketing | Learn with Mailchimp SkillShare 01 Hour
3. Email Marketing Masterclass: Start & Growth your Email List Udemy ★★★★★ 4.8 04 Hours
4. Email Marketing Course: Strategy and Optimization LinkedIn Learning ★★★★★ 4.7 01 Hour
5. Writing Professional Email and Memos (Project-Centered Course) University System of Georgia ★★★★ 4.3 20 Hours
6. Email Marketing – Copywriting and Growing Your E-mail Lists Udemy ★★★★ 4.4 04 Hours
7. Use Mailchimp to Build an E-mail Marketing Campaign Coursera Project Network ★★★★★ 4.5 02 Hours
8. 10 Email Marketing Strategies That Make Me 6-Figures Udemy ★★★★ 4.3 02 Hours
9. Create an Email Autoresponder Using Mailchimp Coursera Project Network ★★★★★ 4.6 02 Hours
10. Writing Emails People Want to Read LinkedIn Learning ★★★★★ 4.7 01 Hour
11. Email Marketing: Cold Email Marketing Writing, Lead Gen 2022 Udemy ★★★★★ 4.7 04 Hours
12. Cold Email Prospecting LinkedIn Learning ★★★★★ 4.7 1.5 Hours
In order to help our readers in taking a knowledgeable learning decision, TakeThisCourse.net has introduced a metric to measure the effectiveness of an online course. Learn more about how we measure an online course effectiveness.

Email Marketing Courses Evaluation & Selection Criteria

This list has been curated based on the course’s comprehensive coverage of email marketing strategies and practical tools and techniques taught by experienced marketers.

Best + Free Email Marketing Courses & Classes

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Think Outside the Inbox: Email Marketing Course

      • Google via Coursera
      • 33,416+ already enrolled!
      • ★★★★★ (568 Ratings)

Think Outside the Inbox - Email Marketing

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Excellent
★★★★★
Good
★★★★☆
Good
★★★★☆

In this course, you will be taught all about how email marketing fits into a digital marketing strategy. Here you will learn to write effective email copy and subject lines.

  • This is one of the best email marketing courses with a keen focus on explaining how to test, execute, and optimize an email marketing campaign.
  • This course is for those who wish to measure and analyze email campaign results.
Given the quality of the content of this course, I find it a great opportunity to have found this course. Before this course, I had no interest in writing an email or analyzing metrics and presentations. But after completing this course, I am now able to handle all the tasks relevant to email marketing. (Bhargav P, ★★★★★)

Coursera Plus Courses

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Getting Started with Email Marketing | Learn with Mailchimp

      • Allyson Van Houten via SkillShare
      • 55,885+ already enrolled!
      • Study Level: Beginner

Getting Started with Email Marketing - Learn with Mailchimp

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Good
★★★★☆
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

In this course, you will be taught how to craft an email marketing strategy that can help small business owners, freelancers, and startup teams to accomplish their business goals.

  • The reason why we chose this course is its focus on explaining how email is a crucial channel in any marketing mix and how each bite-sized lesson delivers core concepts.
  • This course is for those who wish to get started with email writing whether they are small businesses or new campaigns.
The video lectures of this instructor are just great and highly informative. The way she explains all the topics has made my learning experience great. (Syam Prasad, ★★★★★)

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Email Marketing Masterclass: Start & Growth your Email List

      • Diego Davila via Udemy
      • 997+ already enrolled!
      • ★★★★★ (65 Ratings)

Email Marketing Masterclass - Start & Growth your Email List

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

Are you interested in learning how to build an email list from scratch? In this course, you will be taught how to apply the right strategies for growing your subscribers and customers.

  • The reason why we chose this course is its focus on explaining how to plan successful email marketing campaigns and create irresistible lead magnets attracting thousands of clients.
  • This course is for those who wish to learn to create an optimized landing page that converts.
Before starting the course, I was expecting to learn only a few things from it. But now that I have completed the course I can say it taught me all the email marketing concepts from basics to advanced. (Collen M, ★★★★★)

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Email Marketing Course: Strategy and Optimization

      • Virginia O’Connor via LinkedIn Learning
      • 29,710+ already enrolled!
      • ★★★★★ (734 Ratings)

Email Marketing - Strategy and Optimization (2020)

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

This is an intermediate-level course that explains in detail how to refine an essential email including transactional messages and newsletters into targeted and revenue-generating emails.

  • The best thing about this course is its focus on explaining all the ways that email meets your marketing objectives.
  • This course is for those who wish to learn to optimize all the aspects of their email marketing plan.
This was an excellent course that is ideal for bridging the gap between basic knowledge and offers more in-depth tailored insights to suit your own personal niche. (Amy Farrrell, ★★★★★)

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Writing Professional Email and Memos (Project-Centered Course)

      • University System of Georgia via Coursera
      • 97,833+ already enrolled!
      • ★★★★☆ (372 Ratings)

Writing Professional Email and Memos

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Excellent
★★★★★
Fair
★★★☆☆
Fair
★★★☆☆

This class is all about explaining how to write clear and concise emails/memos relevant to your professional endeavors.

  • The reason why we chose this class is its focus on recognizing the five different types of email/memos and their formats.
  • This class is for all kinds of learners who have never heard of an email or memo and learn to write them efficiently.
The class is definitely very engaging and useful not only because it teaches you to write email but helps you enrich the skills and become more conscious about your tone, formality, and grammar/punctuation. (Uttam C, ★★★★★)

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Email Marketing – Copywriting and Growing Your E-mail Lists

      • Jun Ku via Udemy
      • 3,661+ already enrolled!
      • ★★★★☆ (635 Ratings)
Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

A very informative yet challenging course that explains how to write effective sales copy and use proven templates for growing your business.

  • The best thing about this course is its focus on explaining how to build a simple and easy email system and that too in just 2 weeks.
  • This email marketing course is for those who wish to learn tons of copy and paste templates for instantly selling their products and services.
I can honestly vouch for this instructor as he is the best. His way of teaching is definitely the most exciting, fun, and most of all rewarding. I got all the tools required to write a perfect email. (Kevin P, ★★★★★)

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Use Mailchimp to Build an E-mail Marketing Campaign

      • Coursera Project Network via Coursera
      • 12,735+ already enrolled!
      • ★★★★★ (303 Ratings)
Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Excellent
★★★★★
Fair
★★★☆☆
Fair
★★★☆☆

This class talks about the features of Mailchimp and how to use them efficiently.

  • The reason why we chose this class is its focus on explaining how to use design tools for creating an email marketing campaign.
  • This class is for those who wish to understand how to prepare an email marketing campaign for distribution.
Taking this class was the best decision I made for myself. I really want to thank the instructor for this wonderful class is it gave me everything I needed about Mailchimp campaign. (Etka V, ★★★★★)

Learn Most In-demand Skills

continue with more Email Marketing Courses and Classes…

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10 Email Marketing Strategies That Make Me 6-Figures

      • Nik Swami via Udemy
      • 3,551+ already enrolled!
      • ★★★★☆ (490 Ratings)

10 Email Marketing Strategies That Make Me 6-Figures

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

This is a very powerful course that offers great content on email marketing. Here you will get to unleash your email marketing model.

  • The best thing about this course is its focus on explaining the five principles for successful emails. You will understand how to send welcome emails and promotional emails.
  • This course is suitable for all the entrepreneurs, influencers, and professionals who wish to learn all about email marketing.
This was a short, precise, and clear course that teaches so much about email marketing. Can’t wait to apply what I have learned from this course into practice. (Dobromir S, ★★★★★)

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Create an Email Autoresponder Using Mailchimp

      • Coursera Project Network via Coursera
      • 1,932+ already enrolled!
      • ★★★★★ (39 Ratings)
Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Excellent
★★★★★
Fair
★★★☆☆
Fair
★★★☆☆

In this course, you will be taught how to set up an autoresponder on Mailchimp.

  • The best thing about this course is its focus on explaining how to personalize your autoresponder and edit the subject line and preview text.
  • This course is for those who wish to develop skills to effectively use Mailchimp and then showcase them in an interview.
The project offered in this course was easy to understand and it was very helpful for a beginner like me. (Chau N, ★★★★★)

save

Writing Emails People Want to Read

      • Samantha Bennett via LinkedIn Learning
      • 205,836+ already enrolled!
      • ★★★★★ (5,918 Ratings)

Writing Emails People Want to Read

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

This is a beginner-level course that teaches you all about how to write great emails that’ll leave a positive impression.

  • The reason why we chose this course is its focus on explaining how both personal and direct emails contribute to a high ROI.
  • This course is for those who wish to learn to write engaging yet clear emails that can grab customers’ attention and flourish in this career.
The course was spot on and taught me so many new things that I didn’t know before. The instructor also shared some engaging tips on how to write the best email. (Scott Davis, ★★★★★)

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Email Marketing: Cold Email Marketing Writing, Lead Gen 2022

      • Dekker Fraser via Udemy
      • 25,615+ already enrolled!
      • ★★★★★ (273 Ratings)

Email Marketing - Cold Email Marketing Writing, Lead Gen

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

Do you want to know how you can change people’s minds using key email marketing copy? In this course, you will get access to all the ways to help you do that.

  • The reason why we chose this course is its focus on explaining the six big tips for writing effective, persuasive, and cold emails.
  • This course is for those who wish to learn techniques for automating email sequences and testing results from email marketing. People working in sales, business development, marketing, and entrepreneurship are also welcome to join this course.

Related: Best + Free Digital Marketing Executive Training Programs

The course offers simple, easy to understand, and great content and explains how to establish relationships with your clients. (Solomon, ★★★★★)

save

Cold Email Prospecting

      • Miles Croft via LinkedIn Learning
      • 21,380+ already enrolled!
      • ★★★★★ (656 Ratings)

Cold Email Prospecting

Online Course Effectiveness Score 
Content Engagement Practice Career Benefit
Excellent
★★★★★
Good
★★★★☆
Fair
★★★☆☆
Fair
★★★☆☆

In this intermediate-level course, you will learn how to compile cold prospecting emails to send directly to individuals you wish to sell today.

  • This is one of the best email marketing courses that has a focus on explaining how to target your most wanted prospects and maximize the chances of success.
  • This course is for those who wish to gain clear and step-by-step guidance on how to catch the prospect’s attention.
I really liked the way the instructor explained all about email structuring and how to grab the prospect’s attention. The content of the course is quite worthy your time and offers guidance that can be applied in real life. (Sehajbir Singh, ★★★★★)

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