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New Technologies for Business Leaders

New Technologies for Business Leaders

This introductory course is developed for high level business people (and those on their way) who want a broad understanding of new Information Technologies and understand their potential for business functions (e.g. marketing, supply change management, finance).

Rutgers the State University of New Jersey Online Course Highlights
  • 5 weeks long
  • 5 hours a week
  • Learn for FREE, Ugpradable
  • Self-Paced
  • Taught by: Mark Mueller-Eberstein, Dipl. Kfm., Instructor of Professional Practice – Faculty
  • View Course Syllabus

Online Course Description:

This is not a course for people looking for guidance on how to become a deep technical expert or implement these technologies.

From Blockchain over Artificial Intelligence to Virtual Reality technologies:

This course will empower business leaders to embrace the concepts and bring the state of the art information technologies into their organizations to improve client and customer engagement and ultimately the bottom line of their businesses. Instead of digital disruption, the new technologies and management methods will become the foundation of a Digital Transformation journey for better customer relationship management and client satisfaction. The content is structured in a way that promotes discussions on challenges that business management and marketing functions face due to the rise of new technologies such blockchain, cryptocurrencies, internet of things (IoT), virtual, mixed and augmented reality (VR/AR), artificial intelligence (AI) and big data.

This course will use case studies to explore frameworks, tools, and strategies that are already proven in the real world and prepare ourselves and our organizations to have the tools needed to succeed in a fast and changing world. This course is not a deep technical curriculum, but based on thousands of hours helping (often C-level) executives to grasp the technologies’ potential in their own areas of expertise. This course is available in English.

Who is this class for: 

This course is designed for people in business functions, who want to understand beyond the buzz words of what key new technologies mean for their professional environment and how to leverage them for success today and tomorrow, especially in the area of business leadership, client and customer engagement. This course is NOT designed for information technology specialist. The format might help these experts in their communication with their business colleagues, but while some of the additional references are more technical, the main content is not intended for deeper technical learning.Take This Online Course